Экономика образования
№ 03 • 2017
PROBLEMS OF THEORY AND METHODOLOGY
Cherkasova E.M. – candidate of economic Sciences, associate Professor

Страницы / Pages: 5-14
Аннотация / Annotation:
The article defines the objective function and the structure of the Institute of higher military education as macrostate by correlating it with functional subsystems of society Talcott Parsons. Military educational organization are interpreted as microinstability. The structure of the Institute of higher military education includes the components (norms, roles, team, values) generated at national and sectoral levels, as well as military educational institutions.
Ключевые слова / Keywords:
Institute of higher military education, the objective function, structure, an educational organization.
Аннотация / Annotation:
The article defines the objective function and the structure of the Institute of higher military education as macrostate by correlating it with functional subsystems of society Talcott Parsons. Military educational organization are interpreted as microinstability. The structure of the Institute of higher military education includes the components (norms, roles, team, values) generated at national and sectoral levels, as well as military educational institutions.
Ключевые слова / Keywords:
Institute of higher military education, the objective function, structure, an educational organization.

Shestak V.P. ScD. (Tech.) – full professor, leading researcher, Financial University under the Government of the Russian Federation

Страницы / Pages: 15-33
Аннотация / Annotation:
The convergent activity result of HR potential, the economy in certain level, the competitiveness of Russia and its cognitive space were studied. Proposed model representation of the process of development of the economy in the form of a “pyramid of knowledge economy”. Reviewed the content and capabilities of the new science of Kognomika – in terms of damping cognitive distortions of the post-Soviet space.
Ключевые слова / Keywords:
industrial policy, HR potential, economy, knowledge economy, world rankings, cognitive map, cognitive distortions, higher education, educational programs.
MODERNIZATION OF EDUCATIONАннотация / Annotation:
The convergent activity result of HR potential, the economy in certain level, the competitiveness of Russia and its cognitive space were studied. Proposed model representation of the process of development of the economy in the form of a “pyramid of knowledge economy”. Reviewed the content and capabilities of the new science of Kognomika – in terms of damping cognitive distortions of the post-Soviet space.
Ключевые слова / Keywords:
industrial policy, HR potential, economy, knowledge economy, world rankings, cognitive map, cognitive distortions, higher education, educational programs.

Atluhanov A.A. – PhD in economics

Страницы / Pages: 34-43
Аннотация / Annotation:
The necessity of a significant increase in the number of persons enrolled under the agreement target training in the field of higher education in order to increase employment, increase performance at the micro and macro levels. On the basis of the study suggested a number of challenges, the result of which should be the creation of an effective system of targeted training in the field of higher education in Russia.
Ключевые слова / Keywords:
education, higher education, targeted training, employment, economic indicators, economic growth.
Аннотация / Annotation:
The necessity of a significant increase in the number of persons enrolled under the agreement target training in the field of higher education in order to increase employment, increase performance at the micro and macro levels. On the basis of the study suggested a number of challenges, the result of which should be the creation of an effective system of targeted training in the field of higher education in Russia.
Ключевые слова / Keywords:
education, higher education, targeted training, employment, economic indicators, economic growth.

Shirinkina E.V. – PhD, associate Professor Department of Personnel Management of the Surgut State University

Страницы / Pages: 44-57
Аннотация / Annotation:
This article describes the features of a radical transition from znanievogo to the competence approach learning as a revolutionary in the education system. The author, summarizing the various existing approaches, concludes that the understanding of the competency approach and strategy for its implementation must be correlated not only with the existing scientific developments, but also with the ongoing regulatory changes of socio-economic status of education.
Ключевые слова / Keywords:
higher education, reform, competence, competence approach, educational standard.
MARKETING IN EDUCATIONАннотация / Annotation:
This article describes the features of a radical transition from znanievogo to the competence approach learning as a revolutionary in the education system. The author, summarizing the various existing approaches, concludes that the understanding of the competency approach and strategy for its implementation must be correlated not only with the existing scientific developments, but also with the ongoing regulatory changes of socio-economic status of education.
Ключевые слова / Keywords:
higher education, reform, competence, competence approach, educational standard.

Polusmakova N.S. – Ph.D. in Economics, Associate Professor

Страницы / Pages: 58-74
Аннотация / Annotation:
Analyzed consumer preferences in the market of the Volgograd region of educational services a method of marketing research – survey, the result of which is a list of factors that influence the target audience preferences. Obtained findings have practical importance in the development of the marketing concept of the university competitiveness.
Ключевые слова / Keywords:
еducational services, marketing research, end users, universities.
EDUCATION AND LABOR MARKETАннотация / Annotation:
Analyzed consumer preferences in the market of the Volgograd region of educational services a method of marketing research – survey, the result of which is a list of factors that influence the target audience preferences. Obtained findings have practical importance in the development of the marketing concept of the university competitiveness.
Ключевые слова / Keywords:
еducational services, marketing research, end users, universities.

Nakhratova E.E. – candidate of economic sciences, associate professor, associate professor of the Department of management and administration, Russian State Social University

Страницы / Pages: 75-83
Аннотация / Annotation:
The article is devoted to analysis of specialties and areas of training in Russian universities by quality of reception, detection of the popularity among students and employers and the real needs of the labour market in qualified specialists. The results of this paper can be applied when developing orientation training universities, the preparation of a Handbook of popular and promising professions in the labour market with the further public funding of education is most needed.
Ключевые слова / Keywords:
average exam, enlarged areas of training, specialty training areas with a high grade, popular areas of training that are in demand profession, the shortage in the labour market.
Аннотация / Annotation:
The article is devoted to analysis of specialties and areas of training in Russian universities by quality of reception, detection of the popularity among students and employers and the real needs of the labour market in qualified specialists. The results of this paper can be applied when developing orientation training universities, the preparation of a Handbook of popular and promising professions in the labour market with the further public funding of education is most needed.
Ключевые слова / Keywords:
average exam, enlarged areas of training, specialty training areas with a high grade, popular areas of training that are in demand profession, the shortage in the labour market.

Novikova T.V. – Candidate of Economic Sciences, Docent

Страницы / Pages: 84-90
Аннотация / Annotation:
The article deals with the problem of training in the field of transport logistics. Subtasks of the solution of the designated problem are highlighted. The variant of mathematical solution of planning and distribution of specialists is given, taking into account the existing vocational education profiles.
Ключевые слова / Keywords:
transport logistics, transport system, personnel training, workforce, modeling.
THE GLOBALIZATION OF THE ECONOMY AND FOREIGN EXPERIENCEАннотация / Annotation:
The article deals with the problem of training in the field of transport logistics. Subtasks of the solution of the designated problem are highlighted. The variant of mathematical solution of planning and distribution of specialists is given, taking into account the existing vocational education profiles.
Ключевые слова / Keywords:
transport logistics, transport system, personnel training, workforce, modeling.

Pismensky G.I. – Dr. of historical Sciences, Dr. of military Sciences, Prof, Vice-rector for scientific work Modern Humanitarian Academy

Sliva A.V. – PhD of technical Sciences, senior researcher (academic title) Associate Professor, Department of Mathematics, Modern Academy for Humanities.

Страницы / Pages: 91-97
Аннотация / Annotation:
There were considered global trends of higher education development in transition to the knowledge society where human capital is the main factor of economic growth. For countries-leaders of the world economy, a steady growth of demand for higher education by society and individuals in the fall in demand for vocational education was shown. At the same time, higher education offers a significant increase in life expectancy and material well-being of citizens.
Ключевые слова / Keywords:
education, levels, trends, indicators, wages, risk of unemployment, life expectancy.
Аннотация / Annotation:
There were considered global trends of higher education development in transition to the knowledge society where human capital is the main factor of economic growth. For countries-leaders of the world economy, a steady growth of demand for higher education by society and individuals in the fall in demand for vocational education was shown. At the same time, higher education offers a significant increase in life expectancy and material well-being of citizens.
Ключевые слова / Keywords:
education, levels, trends, indicators, wages, risk of unemployment, life expectancy.

Komarov V.V. – candidate of economic Sciences, Professor, Russian State Agrarian Correspondence University, RGAZU, (Balashikha)

Litvina N.I. – candidate of economic Sciences, Professor, head of Department of Economics, RGAZU

Pronchenko L.V. – doctor of economic Sciences, Professor, Department of Economics, RGAZU

Страницы / Pages: 98-105
Аннотация / Annotation:
This article Analyzes the dynamics of the global economy, which is in a state of unstable equilibrium with many risks and uncertainties. The problem of raznourovnevoj and the diversity of national economies, unemployment, migration and social inequalities require effective joint measures of all mankind to overcome them. Analytical material will be of interest to students and teachers, subjects: world economy; international trade; macroeconomics.
Ключевые слова / Keywords:
world economy, UN, optimal economic growth, prospects of development of higher education.
AN ECONOMIC SEMINARАннотация / Annotation:
This article Analyzes the dynamics of the global economy, which is in a state of unstable equilibrium with many risks and uncertainties. The problem of raznourovnevoj and the diversity of national economies, unemployment, migration and social inequalities require effective joint measures of all mankind to overcome them. Analytical material will be of interest to students and teachers, subjects: world economy; international trade; macroeconomics.
Ключевые слова / Keywords:
world economy, UN, optimal economic growth, prospects of development of higher education.

Zubkova S.V. – candidate of economic Sciences, associate Professor

Страницы / Pages: 106-116
Аннотация / Annotation:
Analysed identify the groups of banking products and banking services, discusses the concept of «banking service» and «Bank product», the necessity of their separation. It is concluded that marketing of Bank services gives conservative and «speculative» investors direction selection strategy, determines the opportunity Bank customers to use various tools OTC, stock and derivative markets.
Ключевые слова / Keywords:
Bank marketing, Bank products, diversification of investments, list of banking services, marketing strategy of banks.
Аннотация / Annotation:
Analysed identify the groups of banking products and banking services, discusses the concept of «banking service» and «Bank product», the necessity of their separation. It is concluded that marketing of Bank services gives conservative and «speculative» investors direction selection strategy, determines the opportunity Bank customers to use various tools OTC, stock and derivative markets.
Ключевые слова / Keywords:
Bank marketing, Bank products, diversification of investments, list of banking services, marketing strategy of banks.

Rybkin S.A. – PhD, associate Professor, Moscow State Technical University of Civil Aviation

Popova S.A. – PhD, associate Professor, State University of Management

Страницы / Pages: 117-122
Аннотация / Annotation:
In the article the questions of ambiguity of the regulatory requirements of the environmental audit as an instrument of control over the environment. Presents shortcomings of the draft law “On environmental audits, environmental auditing and on amendments to certain legislative acts of the Russian Federation”. The conclusions about the absence of necessity of application of the procedure of environmental audit.
Ключевые слова / Keywords:
environmental audit, environment, industrial enterprises, ecological monitoring, assessment of the impact on the environment.
Аннотация / Annotation:
In the article the questions of ambiguity of the regulatory requirements of the environmental audit as an instrument of control over the environment. Presents shortcomings of the draft law “On environmental audits, environmental auditing and on amendments to certain legislative acts of the Russian Federation”. The conclusions about the absence of necessity of application of the procedure of environmental audit.
Ключевые слова / Keywords:
environmental audit, environment, industrial enterprises, ecological monitoring, assessment of the impact on the environment.

Tereshchenko D.S. – lecturer of the Department of theoretical Economics and the state and municipal administration, economic faculty, Petrozavodsk State University, Petrozavodsk, Russian Federation

Chsherbakov V.S. – lecturer in economic relations, Department of international business, Omsk State University, Omsk, Russian Federation.

Страницы / Pages: 123-135
Аннотация / Annotation:
The article is devoted to the analysis of publication activity in Russia from economic efficiency point of view. The special methodology is used in order to achieve the main object of this article. Based on the methodology the authors analyzed the publication activity in Russia in the period of 2012 – 2014 years.
Ключевые слова / Keywords:
publication activity, indicators, efficiency, scientific researches, Scopus, Web of Science, RSCI, scientometrics.
Аннотация / Annotation:
The article is devoted to the analysis of publication activity in Russia from economic efficiency point of view. The special methodology is used in order to achieve the main object of this article. Based on the methodology the authors analyzed the publication activity in Russia in the period of 2012 – 2014 years.
Ключевые слова / Keywords:
publication activity, indicators, efficiency, scientific researches, Scopus, Web of Science, RSCI, scientometrics.