Экономика образования
№ 03 • 2026
THEORY AND METHODOLOGY
KRASIKOVA T.YU. Krasikova T.Yu. – Candidate in Economics, Associate Professor
KIREENKO A.P. Kireenko A.P. – Doctor in Economics, Professor
The Coupled Concept: How a Region and a University Can Develop Together
Страницы / Pages: 5-17
Аннотация / Annotation:
This article is devoted to the interaction between a region and a regional university. The proposed methodological solution is the concept of integrated development between the region and the regional university, which involves targeted coordination of efforts through networking in key areas: human capital development, the labor market, scientific and innovative potential, and the regulation of migration flows.
Ключевые слова / Keywords:
regional development, regional university, coupled development of a region and a university.
MODERNIZATION OF EDUCATIONАннотация / Annotation:
This article is devoted to the interaction between a region and a regional university. The proposed methodological solution is the concept of integrated development between the region and the regional university, which involves targeted coordination of efforts through networking in key areas: human capital development, the labor market, scientific and innovative potential, and the regulation of migration flows.
Ключевые слова / Keywords:
regional development, regional university, coupled development of a region and a university.
NAZAYKINSKIY S.V. Nazaykinskiy S.V. – Candidate of economic sciences
SEDOVA O.L. Sedova O.L. – Candidate of technical sciences, Associate professor
System of additional professional education for managers: status and development prospects
Страницы / Pages: 18-28
Аннотация / Annotation:
The article presents the results of a study of the state of the system of additional professional education for managers. It shows the advantages, disadvantages, and scope of application of various types of programs for additional professional education for managers. The article also identifies the directions for developing the system of additional professional education for managers.
Ключевые слова / Keywords:
additional professional education, managers, types of educational programs.
Аннотация / Annotation:
The article presents the results of a study of the state of the system of additional professional education for managers. It shows the advantages, disadvantages, and scope of application of various types of programs for additional professional education for managers. The article also identifies the directions for developing the system of additional professional education for managers.
Ключевые слова / Keywords:
additional professional education, managers, types of educational programs.
OSIPOVSKAYA A.V. Osipovskaya A.V. – Candidate of Science (Economics), associate professor
PAKHOMOV I.YU. Pakhomov I.Yu. – Candidate of Science (Economics)
The peculiarities of motivation of students of economic specialties of universities to study
Страницы / Pages: 29-37
Аннотация / Annotation:
The article presents the results of a study of the motivation of educational activities of students studying in economic fields of study. The assessment of the general level of motivation is given, the structure and dominant motives of students are revealed. A comparative analysis of the motivation of students of economics studying at humanitarian and technical universities has been carried out.
Ключевые слова / Keywords:
motivation, educational activity, university students, motivation enhancement, professional motivation, motivation groups.
Аннотация / Annotation:
The article presents the results of a study of the motivation of educational activities of students studying in economic fields of study. The assessment of the general level of motivation is given, the structure and dominant motives of students are revealed. A comparative analysis of the motivation of students of economics studying at humanitarian and technical universities has been carried out.
Ключевые слова / Keywords:
motivation, educational activity, university students, motivation enhancement, professional motivation, motivation groups.
RAZOV P.V. Razov P.V. – Doctor of Sociological Sciences, Professor
Problems of professionalization of modern students
Страницы / Pages: 38-46
Аннотация / Annotation:
This article presents an analysis of the professionalization processes of students at Russian universities. Based on sociological research, it has been revealed that the main challenges facing young people’s professionalization include low motivation to work in their chosen field, a lack of professional experience, and the formal organization of internships.
Ключевые слова / Keywords:
professionalization, internships, professional competencies, professional values, labor market, higher education.
LABOR MARKET AND EDUCATIONАннотация / Annotation:
This article presents an analysis of the professionalization processes of students at Russian universities. Based on sociological research, it has been revealed that the main challenges facing young people’s professionalization include low motivation to work in their chosen field, a lack of professional experience, and the formal organization of internships.
Ключевые слова / Keywords:
professionalization, internships, professional competencies, professional values, labor market, higher education.
EGOROV V.A. Egorov V.A. – Candidate of Physico-mathematical Sciences
PULYAEVSKAYA V.L. Pulyaevskaya V.L. – Candidate of Economic Sciences
KALININSKAYA T.N. Kalininskaya T.N. –
Training future creative economy personnel in the Republic of Sakha (Yakutia): supply and demand imbalance analysis
Страницы / Pages: 47-59
Аннотация / Annotation:
The article is based on an analysis of statistical data on the training of personnel in higher and secondary specialized educational institutions of the Republic of Sakha (Yakutia) for 2018-2024 and the official forecast of personnel needs for 2025–2029 revealed existing disproportions between the personnel training system and the needs of the regional labor market in the creative industries and directions for modernization of personnel policy in this area are proposed.
Ключевые слова / Keywords:
creative economy, creative industries, Republic of Sakha (Yakutia), personnel.
Аннотация / Annotation:
The article is based on an analysis of statistical data on the training of personnel in higher and secondary specialized educational institutions of the Republic of Sakha (Yakutia) for 2018-2024 and the official forecast of personnel needs for 2025–2029 revealed existing disproportions between the personnel training system and the needs of the regional labor market in the creative industries and directions for modernization of personnel policy in this area are proposed.
Ключевые слова / Keywords:
creative economy, creative industries, Republic of Sakha (Yakutia), personnel.
ZHERNAKOVA M.B. Zhernakova M.B. – PhD in Economics, Associate Professor
Perception gap: students’ perceptions of managerial competencies and labor market requirements
Страницы / Pages: 60-69
Аннотация / Annotation:
The article analyzes the ideas of management students about the importance of competencies for their future careers. Based on the results of a survey of Moscow university students, a systemic imbalance has been identified: an exaggerated assessment of "flexible" skills with a radical underestimation of professional and theoretical knowledge. It is established that less than 20% of students plan to work in their specialty. The hypothesis of insufficient practical orientation of the programs is confirmed, which requires a transformation of the content and teaching methods.
Ключевые слова / Keywords:
management education, professional competencies, transferable skills, career paths, experiential learning, quality of education, curriculum transformation.
EDUCATIONAL INNOVATIONАннотация / Annotation:
The article analyzes the ideas of management students about the importance of competencies for their future careers. Based on the results of a survey of Moscow university students, a systemic imbalance has been identified: an exaggerated assessment of "flexible" skills with a radical underestimation of professional and theoretical knowledge. It is established that less than 20% of students plan to work in their specialty. The hypothesis of insufficient practical orientation of the programs is confirmed, which requires a transformation of the content and teaching methods.
Ключевые слова / Keywords:
management education, professional competencies, transferable skills, career paths, experiential learning, quality of education, curriculum transformation.
MELTSОV V.M. Meltsоv V.M. – Candidate of Law
GROMOV B.N. Gromov B.N. –
GUNYAEV E.V. Gunyaev E.V. –
Psychological mechanisms of financial decision-making by students and their reflection in the legal regulation of educational loans
Страницы / Pages: 70-78
Аннотация / Annotation:
The article provides a comprehensive interdisciplinary analysis of the psychological features of financial decision-making by students and their impact on the effectiveness of legal regulation of educational lending. The article proposes a concept of «adaptive legal regulation» that integrates behavioral and economic insights into legal norms to create a more equitable and protective educational lending system.
Ключевые слова / Keywords:
behavioral economics, educational credit, psychology of decision-making, student studies, financial literacy, consumer protection.
Аннотация / Annotation:
The article provides a comprehensive interdisciplinary analysis of the psychological features of financial decision-making by students and their impact on the effectiveness of legal regulation of educational lending. The article proposes a concept of «adaptive legal regulation» that integrates behavioral and economic insights into legal norms to create a more equitable and protective educational lending system.
Ключевые слова / Keywords:
behavioral economics, educational credit, psychology of decision-making, student studies, financial literacy, consumer protection.
TROFIMOVA N.N. Trofimova N.N. – Candidate of Economic Sciences, Associate Professor
The educational ecosystem for the leader of the digital age: a competency-based approach as a driver of strategic adaptability
Страницы / Pages: 79-92
Аннотация / Annotation:
Тhe article critically analyzes the limitations of the classical approach to competencies in the context of modern challenges, systematizes the influence of the parameters of the VUCA environment on the transformation of the role and functions of the head, identifies the key competencies of the head of the digital age based on a comparative analysis of different business paradigms, and considers the model of an educational ecosystem based on a competence approach.
Ключевые слова / Keywords:
competence approach, educational ecosystem, management competencies, VUCA-world, digital transformation, strategic adaptability, behavioral indicators, valid competence model.
MARKETING IN EDUCATIONАннотация / Annotation:
Тhe article critically analyzes the limitations of the classical approach to competencies in the context of modern challenges, systematizes the influence of the parameters of the VUCA environment on the transformation of the role and functions of the head, identifies the key competencies of the head of the digital age based on a comparative analysis of different business paradigms, and considers the model of an educational ecosystem based on a competence approach.
Ключевые слова / Keywords:
competence approach, educational ecosystem, management competencies, VUCA-world, digital transformation, strategic adaptability, behavioral indicators, valid competence model.
ULENDEEVA N.I. Ulendeeva N.I. – candidate of pedagogical sciences, associate professor
ZVYAGINTSEVA E.N. Zvyagintseva E.N. – candidate of economic sciences
Marketing technologies for promoting an educational organization of the Federal penitentiary service of Russia as a tool for attracting applicants
Страницы / Pages: 93-104
Аннотация / Annotation:
The article reveals the possibilities of using marketing tools to attract applicants to educational institutions of the Federal Penitentiary Service of Russia. It discusses the technologies of analyzing the target audience of the analytics service and monitoring the official page of the university on the VKontakte social network, as well as the use of targeting settings and CRM systems. The article provides recommendations for establishing interaction with school students, college students, contractors, and partners in order to promote the educational institution.
Ключевые слова / Keywords:
AN ECONOMIC SEMINARАннотация / Annotation:
The article reveals the possibilities of using marketing tools to attract applicants to educational institutions of the Federal Penitentiary Service of Russia. It discusses the technologies of analyzing the target audience of the analytics service and monitoring the official page of the university on the VKontakte social network, as well as the use of targeting settings and CRM systems. The article provides recommendations for establishing interaction with school students, college students, contractors, and partners in order to promote the educational institution.
Ключевые слова / Keywords:
SOLDATOVA S.S. Soldatova S.S. – Candidate of Economic Sciences, Associate Professor
Human capital management of the company in order to increase the level of economic security of the facility
Страницы / Pages: 105-114
Аннотация / Annotation:
The article examines the role of human capital as a key factor in ensuring the economic security of a modern company, and suggests an integrated approach that includes the main aspects of ensuring the company’s personnel security based on increased efficiency in the use of labor resources.
Ключевые слова / Keywords:
personnel, human resources, human capital, economic security.
Аннотация / Annotation:
The article examines the role of human capital as a key factor in ensuring the economic security of a modern company, and suggests an integrated approach that includes the main aspects of ensuring the company’s personnel security based on increased efficiency in the use of labor resources.
Ключевые слова / Keywords:
personnel, human resources, human capital, economic security.
YUDIN E.A. Yudin E.A. – candidate of economic sciences
The role of the state and the business community in regulating labor relations in foreign countries
Страницы / Pages: 115-127
Аннотация / Annotation:
The article presents an assessment of the application by the state and employers’ organizations of legal and organizational instruments for regulating social dialogue with employees of enterprises. An analysis of employment in individual countries was conducted in order to specify the possibilities for managing the labor market. The issues of formation and financing of employee training programs are considered.
Ключевые слова / Keywords:
social dialogue, states, employers’ organizations, employment, employee training programs.
Аннотация / Annotation:
The article presents an assessment of the application by the state and employers’ organizations of legal and organizational instruments for regulating social dialogue with employees of enterprises. An analysis of employment in individual countries was conducted in order to specify the possibilities for managing the labor market. The issues of formation and financing of employee training programs are considered.
Ключевые слова / Keywords:
social dialogue, states, employers’ organizations, employment, employee training programs.